Cowboys fans won't like Jerry Jones' latest message

The Super Bowl drought for the Dallas Cowboys has unfortunately continued into this season, as they were unable to overcome the San Fransisco 49ers for the second straight season in the playoffs. 

However, team owner and general manager Jerry Jones is asking fans to focus on the positives.

"Dwell on the fact that we have won 24, 25 football games over the last two seasons," Jones said Wednesday at the Senior Bowl. "Dwell on the fact that we’ve been one of the leading winning teams. Dwell on the fact that we’ve had some of the best personnel in the National Football League. Dwell on the fact that you have Dak [Prescott]. … Seriously. 

"Focus on that. Focus on Dak being better. He’s right. He will be better at turnovers. Focus on that and focus on a coach (Mike McCarthy) that comes in here and, in three years, and in what we’re trying to do, has had the results that we’ve had." 

Immediately then afterward, Jones seemed to rationalize the fact that his team hasn't won a Super Bowl in a quarter of a century by pointing out that other teams are in the same boat. 

"I understand when you look back and say San Francisco and the Cowboys haven’t been to a Super Bowl in 25 years … haven't won a Super Bowl in 25 years. I understand that," Jones added. "San Francisco is in the same boat. My point is, that has not been the same for 25 years. There have been many different things done over 25 years, the same way there would have been had you changed out general managers or the same way that you do if you change out owners. I have to change in my mirror. I emphasize that. 

"It is critical that we win. We work to win," he added. "And we’ve won a lot of football games. But it’s important to win a Super Bowl. I get to go back, and I can look and see how close we’ve been on about four of five different occasions over the last several years, to have actually stepped out there and to be on the field. I see how close it is that we’re not out there this weekend. It’s close."