The Football Feed

Jerry Jones announces he could sell Cowboys for jaw-dropping amount!

That's quite the chunk of change!

Michael W.

The Dallas Cowboys have been owned by the enigmatic Jerry Jones since his purchase of the franchise for $140 million from team owner and friend H.R. “Bum” Bright. Of course, the team is worth a bit more these days. 

The Cowboys are currently valued at $6.5 billion, making them the most valuable sports franchise not only in the NFL, but in the entire world. And if Jones wanted to sell the team, he believes that he could net an even larger return. In fact, Jones believes that the Cowboys are worth up to $10 billion! 

"Ten up."

Asked to clarify, Jones said, “more than $10 billion.” 

However, fans don't need to worry about Jones making the decision to not own the franchise any longer. 

"Let me make this very clear," Jones said. "I'll say it definitively. I will never do it. I will never sell the Cowboys. Ever."

“So how does it feel to see some of these values now, and see the value of the Dallas Cowboys now?” Jones continued. “Just go back to the early days, and you can see how the game has improved and become such a part of American life. Did you know that 7 percent of fans have ever gone to an NFL stadium? The rest fell in love with it through the viewing of the games. The pageantry, the aura, the interest of a fan base, the fact that an Al Michaels can relay the excitement of the game to a fan base. You put that up beside anything in society today, and you’ll increase the value. That’s where these values are being appreciated.

“Add in the Amazon [streaming] deal, the potential with some of the new technology. The NFL, in my mind, the visibility, the volume, the overall passion, you frankly can’t get it anywhere else. That’s why all these people want a piece of it.”

Source: Audacy